SHOELACES REINVENTED

Straight Laces is a shoe lacing system that gives your shoes a very sleek look by eliminating messy bows, but also effectively turns your lace-up shoes into slip-ons.

Straight Laces were created to replicate the sleek look of straight bar laced shoes commonly seen in advertisements and displays. Traditional shoelaces make this nearly impossible to do in any comfortable way. We took it a step further by improving functionality, turning lace-up shoes into slip-ons.

From oxfords and derbys to casual and athletic, Straight Laces solves the aesthetic and functional issues of traditional lace-up shoes!

Meet Jay T

Meet Jay T.

Jay is a Chicago Businessman, Golfer, Dad, Husband, and amateur style expert.

Straight Laces emerged from the idea that the way we do a number of daily activities have become outdated. Tying shoelaces day-in and day-out happens to be one of them.

Seeing the lack of viable solutions as an opportunity, we set out to create a product that made the way we tie our shoes a thing of the past. In fact, it virtually eliminates the need to tie shoes.

We designed shoelaces that give you a clean, 'straight-laced' look. Moreover, it functions as a tool of convenience by incorporating precision engineering and design concepts. Straight Laces makes it easy to slip a shoe on for everyone! The end result is what we call "Straight Laces".


Keep it Simple


Straight Laces turns your lace-up shoes into slip-ons.

Style Conscious


Straight Laces refines the look of lace-up shoes by eliminating the need for messy bows and knots. Instead you can have the sleek look of straight bar laced shoes or any no tie tucked away look.

Designed for Comfort


Unlike other systems that have multiple pieces or bulky hardware that make shoes uncomfortable to wear, Straight Laces are made of only two small parts. This allows Straight Laces to provide a comfortable fit and easy installation.


Straight Laces are available in round laces and flat laces:


Flat Laces SKUs

FLT 201 – MIDNIGHT (FLAT BLACK)

FLT 202 – SUGAR (FLAT WHITE)

Round Laces SKUs

  1. RND 101 – ONYX (ROUND BLACK)

  2. B RND 102 – CHOCOLATE (ROUND DARK BROWN)

  3. C RND 103 – TIMBER (ROUND LIGHT BROWN)

  4. D RND 104 – WOLF GREY (ROUND GREY)

Round Laces SKUs (continued)

  1. E RND 105 – CADET (ROUND NAVY BLUE)

  2. F RND 106 – BORDEAUX (ROUND DARK RED)

  3. G RND 107 – PEACOCK (ROUND AQUA)

Testimonial

Kyle Dansie (via Facebook)

I put a pair of flat laces in some gym shoes thinking they would be a good comfortable relaxed shoe with these laces... these gym shoes where not only comfortable to wear relaxed but also they stay tight enough I can run or do anything in the gym I want to with them, and I never have to tie them they just slip on and off.

These laces are a huge game changer for shoes.

-Kyle

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